I joined this Palo Alto, CA technology start-up in August, 1996. Growth and sales were the primary concerns for this healthcare automation company. We designed and produced a new line of product user manuals and related collateral. As Manager, Marketing Communications, I partnered with Omnicell product managers on PR, trade shows, advertising, digital marketing, internal communications, sales training and collateral production. In 1998, Omnicell was named Fortune's fastest growing company, followed by a 2001 IPO. What we did: Produced all company RFP responses; developed and published all user documentation; planned and executed annual Sales & Operations meetings; product and people photos, corporate branding. |
Marketing Communications Product collateral & user guides |
Spring Training 1999 National Sales & Operations Meeting |
B2B eCommerce Product Marketing Advertising & collateral for .com products |